GATORADE OVERTIME BOTTLES

Developed a core platform of stainless bottles designed for athletes that offer an assortment of caps and volumes to fit indiviual needs.

project overview

While Gatorade has long led in squeeze bottles, expanding into stainless was critical to staying relevant in a shifting market. This project focused on translating the brand’s core design language into a more modern, elevated form without losing its performance roots. Designed for athletic use but versatile enough for everyday life, the result bridges sport and lifestyle while extending Gatorade’s presence into a new category.